‘The incentives and barriers to farmers’ adoption of digital technologies’

Ambra Raggi, Policy Officer at World Farmers’ Organisation[1] Farmers are called to feed the world while immense pressures weigh on them: a growing world population, the fight against climate change, the urbanization and the loss of agricultural soils are just some of the challenges farmers face. The recent outbreak of COVID-19 adds additional pressure on...

The Multi-actor Approach in DEMETER

Anja Linnemann, Fraunhofer and Dave Hearne, TSSG What is the MAA? The  multi-actor approach (MAA) ensures that projects, like DEMETER, focus on real needs and problems that an end-user (farmer, advisor, IT provider etc.) is facing. As we are building innovative solutions that address specific needs or problems, while involving the end-user in the process,...